Sunday, December 29, 2019
Essay on Communications Theory - 2849 Words
Communications Theory Communications is that what binds the world. Even though it is easy to give a simple answer when asked what communications exactly is, it is difficult to explain it so that it is understood clearly. There is a lot you need to consider with it. There are different areas concerning communications and very diverse functions in this area. Through this research report we will have a glimpse in the world of communications and with it more knowledge and understanding about it. Corporate Communication Corporate communication exists of different fields, which together have the purpose to make an image and identity of a company and its product. Corporate communication is a management instrument thatâ⬠¦show more contentâ⬠¦Corporate communication is found in all sectors of society. Think of hospitals, travel organisations, commercial services industries, industrial companies, universities, air companies, telecom companies and so on. Every company needs a specific image to be successful in their field. A professional magazine like Focus is a very important magazine. Each year, chief executives of the USââ¬â¢s largest companies anxiously wait for the publication of Focus Magazineââ¬â¢s survey of Americaââ¬â¢s Most Admired Companies, the leading arbiter of corporate reputations. To be working in the field of corporate communication you will need skills as: à · Basic communication skills (presenting, organising, researching); à · Strategic issues management (stakeholder theory, strategic issues, strategic management); à · Strategic information technology planning (improving the effectiveness/competitiveness); à · Strategic external communication (communication campaigns); à · Economical psychology (explaining the behaviour of external stakeholders); à · Employee communication; à · Public affairs: European Political Environment; à · Investor relations (trust between a firm and its stakeholders); à · Corporate branding: (a distinguishment of a company to its rivals with its customers); and à · Argumentation theory Professions in the field of corporate communication are for example: Communications consultant, Marketer. A company hires you to improve theirShow MoreRelatedCommunication Theories Paper1190 Words à |à 5 PagesCommunication theories paper Amanda Haring Com 310 ââ¬Æ' Communication is defined as a process by which information is exchanged between individuals through a common system of symbols, signs or behavior. Communication helps us understand one another. (Communication, 2011). Communication is broken down into theories. Three examples of these theories would be the social penetration theory, cognitive dissonance theory and the uncertainty reduction theory. The social penetration theoryRead MoreCommunication Theories Paper1913 Words à |à 8 Pages Communication Theories Paper Communication theories are important to learn and understand. Learning these theories helps us apply the theory to our own life. It helps our critical thinking skills as well as benefits one to understand the value of research that has been accomplished in this field. 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